Elon Musk launched a live-streaming app called "X TV" for smart TVs, with the aim of transforming X (formerly Twitter) into a video-first platform and an "everything app" offering a mix of live content, viral videos, streaming of movies and shows.
The X TV app is currently available in beta on Amazon Fire TVs, Google TVs, and some LG sets, with plans to expand to more platforms like Apple TV.
Users need to sign in to their X account to access the X TV app, which will provide exclusive live events and news.
The app features a typical streaming video interface with links to original content. Musk is focused on encouraging big stars to post full videos on the platform to compete with YouTube.
X plans to expand into a platform focusing on audio, video, messaging, and payments, striving to become an all-in-one app. The X TV app may have a user interface similar to YouTube, with trending video algorithms and AI-powered themes.
CEO Linda Yaccarino hinted at streaming plans, high-res streaming, and upcoming updates on X, including a dedicated video tab and the ability to search for videos easily, as X users are heavily engaged with videos.
Some users reported issues with links to privacy policies and terms of use not opening on certain devices.
This article was written in collaboration with Generative AI news company Alchemiq
Sources: Engadget, Mashable, Republic World, Deccan Herald, The Indian Express, Digital Fernsehen, The Daily Star, LiveMint, LatestLY, PhoneArena, ABP Live, The Citizen, 20 Minutos, Mathrubhumi, India Times.