Scarfs make fashionable comeback

In the summer of 2024, fashion icons blending vintage glamour with modern style; the versatile accessory, endorsed by stars, offers protection and chic elegance

Itay Yaacov|
What do style icons like Sophia Loren, Beyoncé, Audrey Hepburn, Kendall Jenner, and Queen Elizabeth II have in common? They've all elevated the headscarf to a pinnacle of chic necessity. Whether shielding from the radiant sun on the beaches of Saint-Tropez and Capri or offering refuge from the drizzles in London and Paris, the headscarf serves as a guardian of elegance, anonymity, and a splash of style.
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האנטר שפר בפסטיבל קאן, 2024
האנטר שפר בפסטיבל קאן, 2024
Hunter Schafer
(Photo: Pascal Le Segretain/Getty Images)

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סברינה קרפנטר באירוע ווג וורלד בפריז, 2024
סברינה קרפנטר באירוע ווג וורלד בפריז, 2024
Sabrina Carpenter in Vogue World Show, Paris 2024
(Photo: Kristy Sparow/Getty Images for Vogue)
In the summer of 2024, this fabulous accessory has made a grand return to our necks and crowns, as seen in the creations of designers like Einav Zucker for the Zucker label and Michal Luria from Better In Person. Their collections, including stunning silk scarves showcased at the "Color" exhibition at the Design Museum Holon, underscore the scarf's transformation into an indispensable wardrobe staple among young celebrities.
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סופיה לורן, 1957
סופיה לורן, 1957
Sophia Loren, 1957
(Photo: John Pratt/Keystone Features/Hulton Archive/Getty Images)

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ג'קי וג'ון פ' קנדי, 1961
ג'קי וג'ון פ' קנדי, 1961
John f. Kennedy and wife Jackie in 1961
(Photo: AP Photo/WS)
Amid ever-shifting tides of trends and TikTok's "styling tips," the headscarf re-emerges as a nostalgic nod to genuine glamour. This is evident in the resurgence of vintage dresses gracing red carpets and the renewed allure of luxurious summer escape spots like Capri, a haven for the beautiful, bold, and famous.
Leading the charge are the world's most renowned stars, donning headscarves during exotic getaways. Model Kendall Jenner elegantly wrapped her head in silk while vacationing in Mallorca, Spain, even demonstrating its versatility as a skirt. Hailey Bieber embraced the scarf in various ensembles throughout her pregnancy, from a trendy butter-hued piece for her "baby shower" to a leopard-print scarf at the Coachella Festival.
Actress Hunter Schafer adopted a white "nurse" style scarf at the Cannes Festival, while Beyoncé opted for a black and white bandana continuing her signature "Western" vibe. At the grand Vogue World fashion event in June in Paris, singer Sabrina Carpenter was spotted parading through Place Vendôme, adorned with a red and white striped scarf, perfectly paired with a Jacquemus-designed dress.
In sun-drenched Israel, scarfs were a sign of religious observance or modesty. Still, now, it has become an accessible fashion item, available in a wide price range—from budget-friendly chains to luxury brands like Hermès, renowned for its exquisite silk scarves. Above all, it is effortlessly chic and easy to don; simply fold it in half and tie it nonchalantly beneath the chin.
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